Privacy Policy of the fertile crescent

Last updated: 07 February 2024

At The Fertile Crescent, we are committed to protecting your privacy as a customer, client, and an online visitor to our website. We use the information we collect about you to enhance the services that we provide to you. We respect the privacy and confidentiality of the information provided by you and adhere to the Australian Privacy Principles. Please read our privacy policy below carefully.

INFORMATION WE COLLECT FROM YOU

In the course of your visits to our website or use of our products and services, we may obtain the following information about you: 

· Contact Details (name, email, telephone number, address), financial Information (credit card details, billing address if you are making a purchase), geographic location, IP address, survey responses, support queries, blog comments and social media handles (together ‘Personal Data’).

· If you are a business, we will also obtain your business name and basic information about your business and its history.

· We may also obtain data on the following:

· Products and services purchased

· Your experience with our website, products, and services

· Circumstances and other information that is relevant to any products or services provided by The Fertile Crescent

· Attendance at any events held by us (such as webinars, masterclasses, and workshops)

· How you use our website (URL clicks, products and services views, time spent on our pages and other actions).

You can review, correct, update, or delete your Personal Data by either logging into your account and making the changes yourself or contacting us directly to do so.

Personal Data is collected with your consent. If you believe you have provided us with Personal Data without your consent, then please contact us.

HOW WE USE YOUR INFORMATION

Personally Identifiable Information: 

We use the information we collect to deliver our services to you, including - communicating with you, providing technical support, notifying you of updates and offers, sharing useful content, measuring customer/client satisfaction, diagnosing problems and providing you with a personalised website experience.

Marketing communications:

These are only sent to you if you have requested or subscribed to them. You can opt out of our marketing communications at any time by unsubscribing or emailing us and your request will be actioned immediately.

Non-Personally Identifiable Information: 

We also use the information we collect in aggregated and anonymised forms to improve our services, including administering our website, producing reports and analytics, advertising our products and services, identifying user demands and assisting in meeting customer needs generally.

Any information you choose to make publicly available, such as blog comments on our website, will be available for others to see. If you subsequently remove this information, copies may remain viewable in cached and archived pages on other websites or if others have copied or saved the information.

STORAGE AND SECURITY OF YOUR INFORMATION

We will use all reasonable means to protect the confidentiality of your Personal Data while in our possession or control. All information we receive from you is stored and protected on our secure servers from unauthorised use or access. Credit card information is encrypted before transmission and is not stored by us on our servers.

To enable us to deliver our services, we may transfer information that we collect about you, including Personal Data, across borders for storage and processing in countries other than Australia. If your Personal Data is transferred and processed outside Australia, it will only be transferred to countries that have adequate privacy protections.

We retain your personal information for as long as needed to provide services to you and as otherwise necessary to comply with our legal obligations, resolve disputes and enforce our agreements.

In the event there is a breach of our security, and your Personal Data is compromised, we will promptly notify you in compliance with the applicable law.

COOKIES AND PIXELS

A cookie is a small file placed in your web browser that collects information about your web browsing behaviour. Use of cookies allows a website to tailor its configuration to your needs and preferences. Our website uses cookies to analyse website traffic, provide social media sharing and liking functionality and help us provide a better website visitor experience. In addition, cookies and pixels may be used to serve relevant ads to website visitors through third party services such as Google Ads and Facebook Adverts. These ads may appear on this website or other websites you visit.

Cookies do not access information stored on your computer or any Personal Data (e.g. name, address, email address or telephone number). Most web browsers automatically accept cookies, but you can choose to reject cookies by changing your browser settings. Cookies can also be deleted through your browser settings. This may, however, prevent you from taking full advantage of our website.

SHARING YOUR INFORMATION WITH THIRD PARTIES

We do not and will not sell or deal in Personal Data or any customer information.

Your Personal Data details are only disclosed to third party suppliers when it is required by law, for goods or services which you have purchased, for payment processing or to protect our copyright, trademarks, and other legal rights. To the extent that we do share your Personal Data with a service provider, we would only do so if that party has agreed to comply with our privacy standards as described in this privacy policy and in accordance with applicable law. Our contracts with third parties prohibit them from using any of your Personal Data for any purpose other than that for which it was shared.

DISCLOSURE OF YOUR INFORMATION

Under data laws, disclosure of your data is only allowed for specified reasons and where we have the legal basis to do so.

Collected data will only be used for the purposes it was collected and any related purposes that may include:

- Operating and improving our site

- Customer support

- Purchase history

- Provision of products, information, upcoming events, services and other opportunities of interest

- Marketing (with consent obtained)

- Monitoring compliance with Website Terms and Conditions

We may also disclose data:

- To comply with a legal requirement such as a law, regulation, court order, subpoena, warrant, legal proceedings or in response to a law enforcement agency request and subject to our obligations

- With your consent

- Within our business

- To process your participation in any promotions or giveaways that may be held (this will include contacting you if you win or displaying your name online such as on our social media platforms)

- With any third parties needed to enable us to provide our products/services

- To protect the rights, property or safety of The Fertile Crescent, our customers or third parties

Any personal health information provided to us during consultations will remain confidential and used only to inform dietetic care and services provided to you. Information of this nature will only be communicated to relevant members of your healthcare team as required, such as in written correspondence with your General Practitioner or relevant specialist e.g. your Endocrinologist.

LINKS TO OTHER WEBSITES

This website may contain links to other websites. These links are meant for your convenience only. Links to third party websites do not constitute sponsorship or endorsement or approval of these websites. Please be aware that we are not responsible for the privacy practices of such other websites. We encourage our users to be aware, when they leave our website, to read the privacy statements of each and every website that collects personally identifiable information. This privacy policy applies solely to information collected by this website. www.thefertilecrescent.co.

CHANGE IN PRIVACY POLICY

As we plan to ensure our privacy policy remains current, this policy is subject to change. We may modify this policy at any time, at our sole discretion and all modifications will be effective immediately upon our posting of the modifications on this website. Please return periodically to review our privacy policy. The date of the latest review will always be indicated at the beginning of the policy.

CONTACT US

If you have any questions or concerns at any time about our Privacy Policy or the use of your Personal Data, please contact us at hello@thefertilecrescent.co and we will respond to you as soon as possible.